I don't know about you but I tend to gravitate towards the same gasoline station every time I need a fill-up. Blindly, out of convenience or familiarity, I don't even question if there is a better price just down the road. But when gas can fluctuate some 30 cents per gallon I could easily be saving, depending how much I drive in a month, 25-40 dollars every month. That's not chump change anymore.

I never knew this, but Mapquest (http://gasprices.mapquest.com/) has a nice tool for researching gas prices in your area. Just key in the zip code or city, press search, and there you have them all laid out nicely on a map. Happy pumping gas!