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Toyota looking for a high iQ

Filed in archive Toyota by Jeff Bressler on February 14, 2008

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Toyota is heading to the Geneva auto show in March transporting two new models aimed at reducing the Japanese automaker's average CO2 emissions in Europe.

The iQ minicar and the Urban Cruiser small SUV will debut on March 4.

The iQ will be Toyota's smallest model built. The Urban Cruiser is Toyota's first entry in the small SUV segment in Europe.

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Despite its green image due to its gasoline hybrid cars, Toyota still trails much greener European automakers, such as PSA/Peugeot-Citroen and Fiat.

Small models such as the iQ and the Urban Cruiser will help Toyota lower its average CO2 emissions while increasing its sales.

Toyota wants to sell more than 1.3 million Toyota-brand cars in Europe, including Russia and Turkey, by 2009, up from 1.18 million last year.

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Tags: Toyota  iQ  Urban  SUV  CO2  toyota  looking+high  toyota+looking 

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